Jake Kalick and Chip Malt (B’10), cofounders of Austin, Texas-based Made-In Cookware are rapidly growing their young company to meet the demands of their hungry customers. The Made-In story focuses on developing supply chains to build high-quality kitchen tools. Selling directly to the consumer gives them an edge on pricing. Their five-ply stainless cookware is backed with a lifetime warranty. A starter kit of a 10” skillet, 2-quart covered saucepan and 5-quart covered stockpot is $249. A similar set of a retail competitor is $399.