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There's an App for That!: Taking a Concept to Market Launch


In this webinar, Ryan Huss (B'02), COO of SYDE Fantasy Sports, walks us through how he and his team took an idea from concept to market launch. SYDE (www.sydeapp.com) is attempting to revolutionize how the casual sports fan plays fantasy sports with a mobile-first product that allows users to enter a fantasy sports matchup with the click of a button. But as simple as SYDE sounds to play, getting SYDE to market was not easy and taking SYDE to the next level will be even more challenging. 
  
Join us as we take a deeper look into: 
• the various ways to create a mobile app
• the most effective approach to launching an app
• what to do once your product is in the marketplace. 

To register click here.

About the Presenter: 
Ryan has over twelve years of experience and expertise conducting business strategy engagements for Fortune 500 and public sector organizations and growing businesses from customer zero to market success. Ryan was a ground floor employee at Seamless, now public company GrubHub, a high growth internet startup that was listed #4 in the Inc. 500. While at Seamless, Ryan was in charge of expanding the company footprint and opening the first markets outside of the New York city market, where Seamless began. 
  
Mr. Huss has deep experience in the following areas: high-growth product launches and execution, business strategy, small business operations, business and market development, competitive market analysis and product development among others. Mr. Huss has also served in several research and strategic capacities, to include marketing, strategic and financial research for both the internal business development department of Stanley Black & Decker and a boutique marketing research firm.    Ryan is an ’02 MSB alum and holds an M.B.A. in Strategy and Management from the University of Maryland. As SYDE's COO, Mr. Huss is in charge of executing SYDE's operational and go-to-market strategy. Mr. Huss has deep experience in the following areas: high-growth product launches and execution, business strategy, small business operations, business and market development, competitive market analysis and product development among others. Mr. Huss has also served in several research and strategic capacities, to include marketing, strategic and financial research for both the internal business development department of Stanley Black & Decker and a boutique marketing research firm.  Ryan is an ’02 MSB alum and holds an M.B.A. in Strategy and Management from the University of Maryland.